About This Privacy Policy 

This Privacy Policy addresses the way in which BonhamTown Pharmacy (“BonhamTown Pharmacy,” “we,” “us,” or “our”) uses personal data that is obtained from the website and associated web-based interactions. This website privacy policy applies to personal data that is gathered on the website only, and it does not serve as an alternative to Bonham Town Pharmacy’s Notice of Privacy Practices for PHI. 

Information We May Collect 

Based on your use of the site, we may obtain information that you choose to submit to us on a voluntary basis, including your name, phone number, email address, message, service request, and any prescription/refill form information, depending on whether such functions are offered. We may also obtain technical information about your use of the website, including your IP address, browser/device type, and webpages accessed. 

Health and Prescription Information 

Please provide any prescription or health information only via the secure channels provided by the pharmacy. Any information provided via the website that is designed to receive your prescription or health information will be deemed as protected health information and will be treated in compliance with the relevant laws and the Bonham Town Pharmacy’s HIPAA practices. 

How We Use Information 

• Respond to questions and requests. 

• Provide or coordinate pharmacy services and respond to prescription, refill, appointment, vaccination, or other service requests where available. 

• Communicate with you about services you request. 

• Manage, maintain, protect, debug, and enhance the website.   

• Observe all applicable laws and regulations.   

• Use information for any other purpose which is explained at the time of collection or permitted by law. 

HIPAA Notice of Privacy Practices 

Bonham Town Pharmacy’s HIPAA Notice of Privacy Practices describes how protected health information may be used and disclosed and explains applicable patient rights. The current Notice of Privacy Practices should be prominently available on the website and at the pharmacy. If there is a conflict between this general website Privacy Policy and the HIPAA Notice of Privacy Practices concerning PHI, the applicable HIPAA notice and law govern. 

Cookies and Analytics 

Cookies, analytics tools, pixels, logging systems, or other technologies may be used on the site for the website’s operation, traffic monitoring, performance optimization, and user engagement analysis. Technologies employed should be established prior to publication. You may control certain cookies using your browser settings, but their deactivation might affect functionality. 

Third-Party Services 

Third parties may provide services in relation to the website for hosting, forms, analytics, communications, appointment booking, prescriptions, payment, embedded content, and other purposes. The responsibilities and obligations of any third party processing information on behalf of Bonham Town Pharmacy must be considered prior to implementation. 

Information Sharing 

We may disclose information as necessary to provide requested services, operate the business, comply with law, protect rights and safety, or as otherwise permitted or required by applicable law. PHI is handled according to HIPAA and other applicable healthcare privacy requirements. We do not sell personal information for monetary consideration. 

Security 

We use reasonable administrative, technical, and organizational safeguards appropriate to the information and circumstances. However, no website or electronic transmission can be guaranteed to be completely secure. 

Data Retention 

Information is retained as reasonably necessary for the purposes for which it was collected, applicable business and pharmacy recordkeeping, legal and regulatory obligations, dispute resolution, and other permitted purposes. Specific retention periods may vary by record type and applicable law. 

Your Privacy Rights 

Rights relating to ordinary website information may depend on applicable law. Rights concerning PHI are governed by applicable HIPAA requirements and Bonham Town Pharmacy’s Notice of Privacy Practices. Patients may have rights to access, inspect, obtain copies of, request corrections to, request confidential communications concerning, and otherwise exercise rights regarding PHI, subject to applicable law. 

Privacy Complaints 

If you have a concern about the privacy of your information, please contact Bonham Town Pharmacy using the pharmacy’s current privacy/contact information. HIPAA-covered individuals may also have the right to file a complaint with the U.S. Department of Health and Human Services, Office for Civil Rights. Bonham Town Pharmacy will not retaliate against an individual for filing a privacy complaint.